Privacy Policy – Mepco Online

Mepco Online – https://mepco-online.com.pk/

Effective Date: 9 June 2026

Welcome to Mepco Online. Your privacy is important to us. This Privacy Policy explains how we collect, use, and protect information when you visit our website. By using this website, you agree to the terms described below.

1. Information We Collect

We do not collect any personally identifiable information (PII) from users. You can browse our website without registering or providing personal details.

We may automatically collect the following non-personal information:

Browser type and version.
Device type (mobile, desktop, tablet).
Pages visited and time spent on pages.
Referring website or URL.
IP address (collected anonymously by third-party tools).

This data is used solely to improve website performance and user experience.

2. How We Use Information

Non-personal data collected is used to:

Improve website performance and speed.
Understand how users navigate our website.
Enhance overall user experience.
Display relevant advertisements through Google AdSense.

We do not sell, trade, or share your personal data with any third parties for marketing purposes.

3. Cookies and Tracking Technologies

Our website uses cookies — small text files stored on your device — to improve browsing experience and deliver personalized advertisements.

Types of cookies we use:

Essential Cookies: Required for the website to function properly.
Analytics Cookies: Used by Google Analytics to track visitor behavior.
Advertising Cookies: Used by Google AdSense to display personalized ads based on your interests and browsing history.

You can disable or manage cookies at any time through your browser settings. Please note that disabling cookies may affect the functionality of certain parts of the website.

4. Google AdSense and Personalized Advertising

We use Google AdSense to display advertisements on our website. Google AdSense may use cookies and web beacons to serve personalized ads based on your previous visits to this and other websites.

Important information about Google AdSense:

Google may use your browsing data to show you relevant advertisements.
Third-party vendors, including Google, use cookies to serve ads based on prior visits to our website or other websites.
Google’s use of advertising cookies enables it and its partners to serve ads to users based on their visit to our site and/or other sites on the Internet.

You can opt out of personalized advertising by visiting:

Google Ad Settings: https://adssettings.google.com
Network Advertising Initiative opt-out: https://optout.networkadvertising.org
Digital Advertising Alliance opt-out: https://optout.aboutads.info

5. Google Analytics

We use Google Analytics to understand how visitors interact with our website. Google Analytics collects anonymous data such as pages visited, session duration, and geographic location.

Google Analytics does not identify individual users. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on available at: https://tools.google.com/dlpage/gaoptout

6. Children’s Privacy (COPPA Compliance)

This website is not directed toward children under the age of 13. We do not knowingly collect any personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately so we can take appropriate action.

If we discover that a child under 13 has submitted personal information, we will promptly delete such information from our records.

7. GDPR – Rights of European Users

If you are located in the European Economic Area (EEA), you have the following rights under the General Data Protection Regulation (GDPR):

Right to Access: You can request a copy of the data we hold about you.
Right to Rectification: You can request correction of inaccurate data.
Right to Erasure: You can request deletion of your data.
Right to Restrict Processing: You can request limited use of your data.
Right to Data Portability: You can request your data in a portable format.
Right to Object: You can object to data processing based on legitimate interests.

To exercise any of these rights, please contact us via our Contact Us page.

8. CCPA – Rights of California Users

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):

Right to know what personal information is collected, used, shared, or sold.
Right to delete personal information held by businesses.
Right to opt-out of the sale of personal information.
Right to non-discrimination for exercising your CCPA rights.

We do not sell personal information. For any CCPA-related inquiries, please contact us via our Contact Us page.

9. Data Retention

Since we do not collect personal information directly, we do not retain personal data. Non-personal, anonymous data collected through Google Analytics and Google AdSense is retained according to their respective data retention policies.

Google Analytics data is retained for 26 months by default. You can learn more at: https://support.google.com/analytics/answer/7667196

10. External Links

Our website may contain links to external websites. These external sites have their own privacy policies, and we are not responsible for their content or practices. We encourage you to review the privacy policies of any external sites you visit.

11. Data Security

We take reasonable technical and organizational measures to protect any data associated with our website. However, please be aware that no method of transmission over the Internet or method of electronic storage is 100% secure.

In the event of a data breach that affects user rights and freedoms, we will notify affected users and relevant authorities as required by applicable law.

12. Cookie Consent

Upon your first visit to our website, you will be shown a cookie consent notice. By continuing to use our website after seeing this notice, you consent to our use of cookies as described in this Privacy Policy.

You may withdraw your consent at any time by adjusting your browser settings to refuse cookies. Please note this may impact some features of our website.

13. Updates to This Policy

We reserve the right to update or modify this Privacy Policy at any time. Any changes will be posted on this page with an updated effective date. We encourage you to review this page periodically to stay informed about how we protect your information.

Continued use of our website after any changes constitutes your acceptance of the updated Privacy Policy.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us through our Contact Us page on:

Website: https://mepco-online.com.pk/mepco-contact-us/

We aim to respond to all inquiries within 2 to 3 business days.

Disclaimer: Mepco Online is an independent informational website and is not officially associated with MEPCO (Multan Electric Power Company) or any government organization. All information provided is for general informational purposes only.